Innovation Journey takes you to the makers of tomorrow. Surprising perspectives, unusual formats, inspiring ideas: Innovation Journey leads on a journey to the business models and solutions of the future. Whether these are to be found at trade fairs, conferences or at the world's digital hotspots—an exclusive exclusive circle of participants travel to selected innovation powerhouses and come into direct contact with startups, hi-techs, researchers and lateral thinkers.
The classic innovation journey usually takes management to Silicon Valley. That includes Messe München, whose prize-winning Blog often reports what's happening there.
But the Bavarian metropolis has no reason to be shy about its record of startups and capacity for innovation. For example, in cooperation with the women's network Frauen verbinden (Connect Women) and PLAN W, the popular science magazine of newspaper Süddeutsche Zeitung, an idea was born: Why not offer an Innovation Journey in Munich too? Through the Isar Valley?
The Bits & Pretzels founders portal is the optimal contact point for the first Innovation Journey to the Isar Valley. Where young entrepreneurs party in lederhosen and gather new ideas for their innovative business, representatives of large corporates are wondering what they have to learn from startups.
The visit to various locations in a curated and exclusive program turns the Innovation Journey into a temporary mobile Think Tank, a compressed version of an innovation conference, where a select circle of entrepreneurs and makers can think outside the box. Above all, it provides ideas that the entrepreneurs can implement directly in their business.
What is special about the format: every participant can submit his/her requirements and questions in advance, which will be raised specifically at the individual stopping points. How can I design my business to be future-proof? How can external know-how be brought in? How can corporates and startups work together? How can I ensure my company remains innovative in the future?
"Innovation Journey" combines the expertise of the partners Messe München and SZ Scala: Messe München draws on different competencies from all over the world, and brings people and companies together. The experts and moderators from SZ Scala's network classify the information, provide context and ask the right questions. This generates fresh food for thought, new perspectives for the participants and a dynamic platform, which gives scope for future-oriented solutions.
What does innovation mean to Elon Musk? How will Quantum Computing change our world? Are social media destroying our society? The participants in the second Innovation Journey travelled for seven days to the SXSW Digital Conference in Austin to hear and meet the thought leaders and drivers of global idea development.
The journey is brought to life in the Travel Blog