EXPO REAL

Innovation and digitalization – new approaches for real estate industry

New technologies and digital transformation: The pace of innovation in the real estate industry is accelerating rapidly, changing the market and facing all players with new challenges. With its new Real Estate Innovation Forum, an interactive and informative platform dealing with various aspects of digitalization, EXPO REAL provides solutions and presents current trends.

New technologies are changing the real estate sector

Digital innovation affects all areas along the value chain in the real estate industry: from property, facility and construction management through investment and financing down to home service technologies for residents. This change offers attractive opportunities, but it also requires expedient technological solutions. EXPO REAL opens up extensive opportunities for creative technology startups just as for established real estate companies to create synergy effects and develop new business prospects – a win-win situation that benefits all parties involved.

The new real estate innovation forum – first-hand information for the industry

EXPO REAL addresses the need for information and dialog surrounding digital transformation and presents innovative solutions. Renowned experts inform the audience in lectures and discussion rounds about topical issues in the industry. Select technology startups present pioneering solutions. The Real Estate Innovation Forum in Hall A1 offers a dedicated platform for the exchange on digitalization: This is the place to meet top startups and experienced specialists – a highlight you should not miss!

Tap into a wealth of know-how on digitalization

  • Information edge: learn first-hand what experts think about digitalization in the industry.
  • Innovations: meet innovative PropTech startups presenting their business and creative digital solutions.
  • Synergy effects: be there when decision-makers and insiders from the real estate industry and digital sector discuss digital solutions for practical application.
  • Valuable contacts: take advantage of the opportunity to network with experienced players and founders from a variety of fields.

Useful: The EXPO REAL Blog provides in-depth information on the topic and offers opinions and experience reports from different experts and users. Stop in and check it out!

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