The Messe München Magazine

Messe München Magazine 02/2017

Presenting the second issue of Messe München's new customer magazine!

There aren’t many chemical formulas that are immediately recognizable—but everyone knows H2O. Because it’s the source of all life: water.

Every day, in every region, we use too much water. Sometimes, we don’t really think about how precious it is. The cover story in our new Messe München Magazine gives an insight into the huge challenges that the world faces with regard to water, including drought, flooding, pollution, and water quality. But the future holds some exciting prospects.

Our magazine also highlights how and why we talk about values here at Messe München. Our interview with Prince Luitpold of Bavaria and Roland Berger looks at this topic by considering the obligations placed on businesspeople and the aristocracy.

We have selected six topics here, complemented by additional video content. Just click on one of the following teasers.

For all those interested in the complete magazine, the 2nd edition 2017 has been attached as a PDF file at the bottom of this page.

Enjoy reading.

Thirsty for Water

Focus on water: liquid treasure

Water counts as one of the most valuable raw materials on earth—in search of the challenges and opportunities in a modern water industry. Read more.

Prinz Luitpold und Roland Berger

A right royal conversation

One is the uncrowned king of management consultancy; the other actually has royal blood in his veins. We talk to Roland Berger and Prince Luitpold about the aristocracy in the age of democracy, equal opportunities in Germany—and the value of fine porcelain. Read more

Changes in the retail world

Changes in the retail world

For a long time, online stores and bricks-and-mortar retailers were bitter enemies. But that era is over. Now, each side is learning from the other—with both reaping the benefits. Read more.

Klaus Dittrich

We have a very special responsibility

Messe München CEO Klaus Dittrich talks about the importance of values, the contribution made by the company to Munich as a business location, and the moral of the honorable salesman. Read more.

Stefanie Mändlein

Prime mover

Stefanie Mändlein has been the project manager for Inhorgenta since 2015. She orchestrated the event’s turnaround, restoring the jewelry trade fair to its former glory and lending it new glamour. Read more.

Falk Senger

The wonders of technology

Automatica, Electronica and Productronica are three of the most important trade fairs in the field of technology and all three are staged by Messe München. Exhibition organizer Falk Senger describes the advances made in the technology industry. Read more.