This exhibition center was worth the investment: the Shanghai New International Expo Centre (SNIEC) is the most successful trade fair venue in the People’s Republic of China.
With more than 90 events a year, it holds a leading position even in international terms. Messe München is one of four owners. The other partners are Deutsche Messe Hannover and Messe Düsseldorf as well as a Chinese company, Shanghai Lujiazui Exhibition Development Co. Ltd.
SNIEC features 17 halls with a total of 200,000 square meters of exhibition space and 100,000 square meters of outdoor exhibition grounds. Construction commenced in 1999 in several stages. The opening of the first four halls was on November 2, 2001. At the end of 2011, the last phase of construction was completed.
Messe München organizes nine events there. “Messe München is thus contributing substantially to the development of the trade-show business in Shanghai”, explains Klaus Dittrich. Our investment has long paid for itself.